The SoT Journal
Guides for brands, clubs and creators on fabrics, sampling, sublimation and production in Europe.
How to start a BJJ rashguard brand: tech pack, fabric, sampling, first-drop size, timing, pattern ownership and what you can claim, from a European maker.
Custom sportswear with no minimum order: how low-MOQ EU manufacturing and AI design help brands, clubs and creators launch fast with zero stock risk.
From AI sportswear design to a European sportswear manufacturer: how FLAVE and Sportswear of Tomorrow take a kit from text prompt to global delivery.
On-demand sportswear manufacturing ends overproduction: how the EU ban on destroying unsold clothes, AI design and low-MOQ EU production change the game.
Quick answer: Sublimation color almost never matches a screen or a paper Pantone code exactly, because the dye bonds into the fabric and its final shade…
Why B2B buyers are switching to on-demand sportswear — and not going back By the Sportswear of Tomorrow team · April 2026 · 7 min read…
Before you start to read: yes, our articles are partially written with AI but based on our inputs. We just wanted to make sure they are…
Over the last months, we have been approached by startups, saying they have developed the holy grail in textile production: recycling fabric scraps and old garments…
How to Design and Produce Cycling Shorts When creating cycling shorts, the first step is to decide between sublimated and predyed panels. Each option offers distinct…
