Sportswear Production
Private Label Padel Apparel: A Guide for Padel Brands
Private label padel apparel for padel brands: fabric per garment, men's and women's cuts, sampling, existing cut vs own style and lead times.
The SoT Journal
Making sportswear, in detail
Guides for brands, clubs and creators on fabrics, sampling, sublimation and production in Europe.
Latest articles
Sportswear Production
Private Label Running Apparel: A Guide for Running Brands
Private label running apparel for your brand: own styles, fabrics, sublimated design, samples, pattern ownership, reorders and lead times, explained.
Sportswear Production
Custom Cycling Kit Manufacturer in Europe: A Buyer’s Guide
How to choose a custom cycling kit manufacturer in Europe: documented fabrics and GRS, fit that repeats, sampling, lead times and what to ask first.
Sportswear Production
How to Start a BJJ Rashguard Brand: From First Sample to First Drop
How to start a BJJ rashguard brand: tech pack, fabric, sampling, first-drop size, timing, pattern ownership and what you can claim, from a European maker.
On Demand
Custom Sportswear with No Minimum Order: What It Means for Brands, Clubs and Creators
Custom sportswear with no minimum order: how low-MOQ EU manufacturing and AI design help brands, clubs and creators launch fast with zero stock risk.
AI in Sportswear
AI Sportswear Design to European Production: How the SoT + FLAVE Ecosystem Works
From AI sportswear design to a European sportswear manufacturer: how FLAVE and Sportswear of Tomorrow take a kit from text prompt to global delivery.
On Demand
On-Demand Sportswear Manufacturing: Why Overproduction Is Ending
On-demand sportswear manufacturing ends overproduction: how the EU ban on destroying unsold clothes, AI design and low-MOQ EU production change the game.
Blog
Color Books vs. Color Matching: How to Get Sublimation Color Right the First Time
Quick answer: Sublimation color almost never matches a screen or a paper Pantone code exactly, because the dye bonds into the fabric and its final shade…
Blog
Why B2B buyers are switching to on-demand sportswear — and not going back
Why B2B buyers are switching to on-demand sportswear — and not going back By the Sportswear of Tomorrow team · April 2026 · 7 min read…
AI in Sportswear
Revolutionizing Teamwear: The AI-Powered Future of On-Demand Sublimation
Before you start to read: yes, our articles are partially written with AI but based on our inputs. We just wanted to make sure they are…